Privacy Policy

(Updated as of March 2022)



Vogue by Yantra (each a "Site", together the "Sites") are electronic commerce platforms are predominantly used by business entities to facilitate electronic commerce and such business use does not generally involve the collection of personal information of individuals. Vogue by Yantra recognizes the importance of privacy as well as the importance of maintaining the confidentiality of personal information. This Privacy Policy applies to all products and services provided by us and sets out how we may collect, use and disclose information in relation to users of the Sites.

You may use our services and products via a mobile device either through mobile applications or mobile optimized websites. This Privacy Policy also applies to such use of our services and products.

A. COLLECTION OF INFORMATION



1. Your privacy is important to us and we have taken steps to ensure that we do not collect more information from you than is necessary for us to provide you with our services and to protect your account.

2. Information including, but not limited to, user name, address, phone number, fax number, email address, gender, date and/or year of birth and user preferences ("Registration Information") may be collected at the time of user registration on the Sites.

3. In connection with any transaction and payment services or services under our buyer protection schemes we provide on the Sites, information, including but not limited to, bank account numbers, billing and delivery information, credit/debit card numbers and expiration dates and tracking information from cheques or money orders ("Account Information") may be collected to, among other things, facilitate the sale and purchase as well as the settlement of purchase price of the products or services transacted on or procured through the Sites.

4. We record and retain details of users’ activities on the Sites. Information relating to such transactions including, but not limited to, the types and specifications of the goods, pricing and delivery information and any trade dispute records (“Activities Information”) may be collected when sale and purchase transactions are conducted on or facilitated through the Sites

5. From time to time, we collect information about our users and prospective users during trade shows, industry events and other functions. The information we may collect at these locations may include, but is not limited to, user name, address, phone number, fax number and email address ("Event Information").

6. We record and retain records of users' buying and browsing activities on our platform including but not limited to IP addresses, browsing patterns and buyer behavioral patterns. In addition, we gather statistical information about the Sites and visitors to the Sites including, but not limited to, IP addresses, browser software, operating system, software and hardware attributes, pages viewed, number of sessions and unique visitors (together "Browsing Information").

7. Registration Information, Account Information, Activities Information, Event Information and Browsing Information generally relate to business entities and are together referred to as business data (“Business Data”). Insofar and only insofar as they constitute personally identifiable data of living individuals, such information are together referred to as personal data (“Personal Data”).

8. It is mandatory for users of the Sites to provide certain categories of Business Data and Personal Data (as specified at the time of collection). In the event that users do not provide any or sufficient Business Data and/or Personal Data marked as mandatory, we may not be able to complete the registration process or provide such users with our products or services.



B. USE OF PERSONAL DATA



If you provide any Personal Data to us, you are deemed to have authorized us to collect, retain and use that Personal Data for the following purposes:

1. verifying your identity;

2. verifying your eligibility to register as a user of the Sites;

3. processing your registration as a user, providing you with a log-in ID for the Sites and maintaining and managing your registration;

4. providing you with customer service and responding to your queries, feedback, claims or disputes;

5. to facilitate communication between buyers and sellers on the Sites;

6. performing research or statistical analysis in order to improve the content and layout of the Sites, to improve our product offerings and services and for marketing and promotional purposes;

7. subject to obtaining your consent in such form as may be required under the applicable law, we may use your name, phone number, residential address, email address and fax number ("Marketing Data") to provide notices, surveys, product alerts, communications and other marketing materials to you relating to goods and services offered by us on the Sites including Gold Suppliers membership, Verified Members membership, Free Members membership (each of Gold Suppliers membership, Verified Members membership, and Free Members membership, a “Membership” and collectively, the “Memberships”) the value added services ancillary to the Memberships, and other products and services offered by us from time to time to members of the Sites;

8. if you voluntarily submit any information to the Sites for publication on the Sites through the publishing tools, including but not limited to, Company Profile, Product Catalog, Trade Leads, TrustPass Profile and any discussion forum, then you are deemed to have given consent to the publication of such information on the Sites ("Voluntary Information"); and

9. making such disclosures as may be required for any of the above purposes or as required by law or in respect of any claims or potential claims brought against us.